1. Introduction
LocalPop ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service.
2. Information We Collect
Account Information
- Name and email address
- Password (encrypted)
- Payment information (processed securely through Stripe)
Business Information
- Business name and description
- Target audience information
- Brand voice and style preferences
- Uploaded images (logos, product photos, etc.)
Usage Information
- Generated content (images, captions, hashtags)
- Service usage patterns and preferences
- Device information and IP address
- Browser type and operating system
3. How We Use Your Information
We use your information to:
- Provide and improve our content generation services
- Process your payments and manage your subscription
- Send you service-related emails (content ready notifications, receipts)
- Respond to your support requests and feedback
- Analyze usage patterns to improve our service
- Prevent fraud and ensure service security
- Comply with legal obligations
4. Information Sharing
We share your information only in these limited circumstances:
Service Providers
- Stripe: Payment processing (PCI-compliant)
- Supabase: Database and authentication hosting
- OpenAI: AI content generation (images and text)
- Resend: Email delivery service
Legal Requirements
We may disclose your information if required by law or in response to valid legal requests from public authorities.
We Never Sell Your Data
We do not sell, rent, or trade your personal information to third parties for marketing purposes.
5. Data Security
We implement appropriate technical and organizational security measures to protect your information:
- Encrypted data transmission (SSL/TLS)
- Secure password hashing
- Regular security audits
- Access controls and authentication
- Secure cloud infrastructure
6. Data Retention
We retain your information for as long as your account is active or as needed to provide services. When you delete your account:
- Your account and business information are permanently deleted within 30 days
- Generated content is deleted unless you've downloaded it
- Payment records are retained for tax and legal compliance (7 years)
7. Your Rights
You have the right to:
- Access: Request a copy of your personal data
- Correction: Update or correct inaccurate information
- Deletion: Request deletion of your account and data
- Export: Download your generated content
- Opt-out: Unsubscribe from marketing emails (service emails required)
To exercise these rights, contact us at privacy@socialmediaengine.com
8. Cookies and Tracking
We use cookies and similar tracking technologies to provide and improve our service:
Essential Cookies
- Authentication cookies: Keep you logged in securely
- Preference cookies: Remember your settings and choices
- Security cookies: Protect against fraud and abuse
Analytics and Advertising Cookies
- Facebook Pixel: Tracks conversions and measures ad effectiveness
- Facebook Conversions API: Server-side conversion tracking for improved accuracy
- Google Analytics: Understand service usage and improve user experience
These tracking technologies help us:
- Understand which marketing campaigns bring customers to our service
- Measure the effectiveness of our advertising
- Deliver relevant advertising to potential customers
- Improve our service based on how people use it
You can control cookies through your browser settings. Note that disabling cookies may limit some functionality. To opt out of Facebook advertising, visit Facebook's Ad Preferences.
9. Third-Party AI Services
We use OpenAI's services to generate content. Your business information may be processed by OpenAI's systems, but:
- OpenAI does not use customer data to train their models
- Content generation happens in real-time and is not stored by OpenAI
- Generated content is stored securely in our system
10. Children's Privacy
Our Service is not intended for users under 18 years of age. We do not knowingly collect information from children. If you believe we have collected information from a child, please contact us immediately.
11. International Users
Our services are hosted in the United States. If you access our service from outside the US, your information may be transferred to, stored, and processed in the US. By using our service, you consent to this transfer.
12. California Privacy Rights (CCPA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):
- Right to Know: You can request information about the personal data we collect, use, and share
- Right to Delete: You can request deletion of your personal information
- Right to Opt-Out: You can opt out of the "sale" of personal information (we do not sell personal information)
- Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights
To exercise these rights, contact us at support@localpopstudio.com
13. European Privacy Rights (GDPR)
If you are in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR):
- Right to Access: Request a copy of your personal data
- Right to Rectification: Correct inaccurate personal data
- Right to Erasure: Request deletion of your data ("right to be forgotten")
- Right to Restrict Processing: Limit how we use your data
- Right to Data Portability: Receive your data in a portable format
- Right to Object: Object to processing based on legitimate interests
- Right to Withdraw Consent: Withdraw consent for data processing
Our legal basis for processing includes contract performance, legitimate interests, and your consent. To exercise these rights, contact us at support@localpopstudio.com
14. Changes to Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of material changes via email or through the service. Continued use after changes constitutes acceptance of the updated policy.
15. Contact Us
For privacy-related questions or to exercise your rights, please visit our contact page to get in touch.